Historic street in London with soft evening light

Privacy Policy

This Privacy Policy explains how Britain Bound collects, uses and protects personal information when you visit our site, make an enquiry, or request bespoke planning services. We are committed to handling personal data responsibly and transparently. This page explains the types of information we collect, the reasons we process personal data, how long we keep it, and the rights available to you under applicable data protection law. If you have questions or wish to exercise any of your rights, please contact us using the details below.

Information we collect

We collect information you provide directly to us when you use our contact forms, request bespoke itinerary services, subscribe to newsletters, or communicate by email or phone. This includes your name, email address, phone number, travel preferences, dates, payment details when applicable and any other information you choose to share. We also automatically collect technical data when you visit our website, such as IP address, browser type, device identifiers, pages visited and referring URLs. For some interactions we may use cookies and similar technologies to improve your experience. We never collect special category data such as health information unless you explicitly provide it and consent to its use for accessibility or medical planning purposes, in which case we will treat it with heightened privacy safeguards.

How we use your data

We use personal data to respond to enquiries, provide bespoke planning services, manage bookings where offered, send service-related communications and, with your consent, to send marketing messages. Processing is based on legitimate business interests (responding to enquiries, improving our services), contract performance (when we provide paid services), or your consent (newsletter subscriptions). We may also use aggregated, anonymised data for analytics and site improvement. We do not sell or trade personal data to third parties. Where we engage third-party service providers to process data on our behalf — for example payment processors, email platforms, or CRM systems — they are contractually required to protect your information to the same standard that we require and only to process it for the purposes we specify.

Cookies and similar technologies

We use cookies and related technologies to remember preferences, support forms and improve site performance. Essential cookies are required for core site functionality and do not require consent. Non-essential cookies — including analytics and marketing cookies — are used only with your consent. Our cookie consent control appears on the site and allows you to accept or reject non-essential cookies. You may also adjust cookie settings through your browser. For more detail about the categories of cookies we use, the purpose of each cookie type and how long they persist, see the Cookies section below or contact us for a full cookie list.

Data security and retention

We maintain administrative, technical and physical safeguards designed to protect information from unauthorised access or disclosure. Access to personal data is limited to staff and trusted third-party providers who need the information to perform services. Where you provide payment details for a booking, those details are processed via reputable payment processors and are not stored on our servers unless explicitly stated. We retain personal information only for as long as necessary to fulfil the purposes described in this policy, including to meet legal, regulatory or accounting requirements. When personal data is no longer required we will securely delete or anonymise it.

Your rights

Depending on applicable law, you may have rights over your personal data, including the right to access, correct, erase, restrict processing, object to processing, and request portability of your data. Where processing is based on consent, you may withdraw consent at any time without affecting processing carried out prior to withdrawal. To exercise your rights, contact us at [email protected] or by post at the address listed below. We will respond to valid requests within applicable regulatory timeframes and may ask for information to verify your identity before acting on requests. If you are unhappy with how we handle your personal data, you may lodge a complaint with the UK Information Commissioner's Office or another relevant supervisory authority.

Third-party links and services

Our website contains links to external sites. This privacy policy does not apply to third-party sites and we are not responsible for their content or practices. Where third-party services are used to provide functionality — for example analytics, hosting or payment processing — those providers have their own privacy policies that govern their handling of data. We choose providers who demonstrate appropriate privacy and security practices. If you access third-party services through our site, please review their policies directly.

We may update this policy occasionally to reflect changes in our practices or legal requirements. The date of the latest revision is shown at the top of this page. If we make material changes, we will notify you by posting a prominent notice on the site or by other appropriate means. For any questions about this policy, contact [email protected].